Luhrs Marine makes key appointments

Luhrs Marine Group, the USA-based boatbuilding organisation, has announced that the top sales and marketing positions at two of its subsidiaries have been filled by veteran executives of the group.

Mike Usina is now vice-president, sales and marketing duties for the Florida-based Luhrs Corporation, having left the same position at Silverton Marine Corporation to assume the role. Usina joined New Jersey-based Silverton Marine in 1995 and served as vice-president, sales and marketing there since 2002. He first entered the marine industry in 1981, serving in sales and marketing for Thunderbird Formula, Donzi Marine and Trojan Yachts before joining Silverton. The second appointment is that of Brett Marshall, Silverton Marine's national sales manager for the past five years, who has been promoted to director, sales and marketing. With over 20 years' experience in the marine industry, Marshall will head the manufacturer's domestic and international dealership organisation in addition to his marketing responsibilities.

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